Method

How the lab works.

I

We curate a small catalog

Each category contains six to twelve products we've researched against the same set of criteria. We don't try to cover everything.

II

You answer four or five questions

The questions are written to surface what genuinely changes the recommendation — not to harvest demographic data.

III

We score the catalog

A simple, transparent scoring function compares your answers to each product's attributes, with a hard ceiling on your stated budget.

IV

You see one main pick and two alternates

Plus the reasons each was chosen — not a wall of specs.